[Season 6: EP105] Marcus Gilmore (Brand Experience Associate Director) The Narrative Group

The best way to describe Marcus is that he is a thinker and multi dimensional curator. He is always being thoughtful about how he engages the culture, relationships and unfamiliar terrains.

Marcus at his core values rooted in faith, family, & community. He is a Dallas native who currently resides in Brooklyn, New York. He kicked off his career in media working at his church at the age of 10 on the television and radio ministry. This atmosphere helped Marcus develop the interest and he went on to major in television, radio and film at the University of North Texas. During his time in college he interned for nationally syndicated radio host Tom Joyner’s nonprofit and rose to a full time position as a Digital Marketing Manager. At that time he also spent his nights and weekends at NBC5 DFW as a production coordinator.

At his core, Marcus is an advocate for the youth, community growth, and culture impact. He dedicates his off time to volunteering at local elementary schools, attending career days and sponsoring programs.

Marcus’ currently works at The Narrative Group as an Associate Account Director, an advertising agency based in New York that is responsible for the special McDonald’s trays of Saweetie, Cactus Plant Flea Market, Mariah Carey, BTS and Travis Scott. And executing the annual McDonald’s All American Games featuring the top 48 Highschool Basketball Players in the US. The agency also works with brands like Minions, Kind, Comvita and many others. Marcus current client is McDonald’s where he focused on Sports and Music sponsorship verticals. He previously worked at Momentum Worldwide creating events for clients at major cultural moments like the Super Bowl, NBA Draft, Taste of Colorado, New York Auto Show and more.

In 2015, he launched a media consulting company, Thirty Thirty Media. A firm that focuses on brand experiences through content, social and event experiences. He has worked with brands like Hyundai, Coach, The Big 3 Basketball League, covered events like Snowfall on FX Premiere, Astroworld Tour, Build Your Own Brand Conference. He now consults for artists, podcast shows, and influencers.

Marcus has been recognized as 2019 BE Modern Man by Black Enterprise Magazine, Go-to-Know Media’s 2018 Millennial to watch, 2017 Cosign Magazine Public Figure of the Year.

Marcus is a member of Kappa Alpha Psi Fraternity Incorporated, Verizon Adfellows Alumni Founding Board Member, Crowned Scholars Marketing Director, Alpha Kappa Psi Business Fraternity Alumni, and recently completed his Masters from The University of Alabama.

Due to his proven success, Marcus has been able to understand and execute on what type of strategy brands should deploy through experiences and content for some of the largest brands in the US today.

A Dose of Black Joy & Caffeine was established in 2020 when numerous Black executives & business leaders were asked to have discussions about diversity, equity, and inclusion. Adu, the host of the podcast, noticed that these conversations often neglected to celebrate the individual and instead focused solely on Black trauma. Adu (AdAge 40 Under 40 Honoree & ADCOLOR Influencer Nominee) created a podcast that has become the top choice for Black creative, marketing, PR, and tech professionals who are interested in discussing Black joy and the things that keep them motivated to keep going.

• No. of episodes: 200
• Latest episode: 2024-05-30
• Education Self-Improvement

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