How to Select the Right CPQ Solution — Key Tips and Trends

How to Select the Right CPQ Solution — Key Tips and Trends

CPQ Podcast · 2025-04-13
26:46

In this episode, we explore a key question: How do you choose the right CPQ solution? Many customers come to Novus CPQ with a long list of vendors—often 6 to 20. Using our proven process, including targeted questionnaires, we help reduce that to a focused shortlist of 6–8 top candidates.

We explain how these lists are typically formed—from consulting partners, direct vendor outreach, internet research, personal contacts, and analyst reports. Once you're down to 3 vendors, our CPQ Sales Reports offer deep insights into leading solutions like SAP, Salesforce RCA, Bit2win, Xait, Engineering Intent, and Camos.

We also discuss the most requested CPQ capabilities in the past year:
🤖 AI tools to sell faster and smarter
🧩 Modern architectures (headless, API-first, composable)
🌐 Omni-channel support for sales, partners, and e-commerce

Plus, we touch on trends like analytics, subscriptions, and 3D/AR visualization.

👉 Tune in for expert tips to streamline your CPQ selection project and make better decisions faster.

CPQ Podcast

The CPQ Podcast is your go-to source for all things Configure-Price-Quote (CPQ). Each episode features in-depth interviews with industry leaders, innovators, and practitioners who share real-world insights, strategies, and success stories. Whether you're in Sales Ops, RevOps, IT, or Product Management, this podcast helps you stay ahead in the evolving CPQ landscape — from CPQ tools and processes to digital selling, product configuration, pricing strategy, and Quote-to-Cash trends.

Tune in to expand your CPQ knowledge, explore new solutions, and hear from the voices shaping the future of B2B sales automation.

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