
Ep. 158: Bringing esports betting to the mainstream w/ Shivam Shorewala from Rimble
Ep. 158 features Shivam Shorewala from Rimble, a next-generation esports odds and analytics platform powering player props and beyond. This episode was recorded in person at the NEXT Summit New York in March 2025.
Hear him discuss:
How his early days at SimpleBet sparked the idea for Esports micro marketsWhy messy esports data forced a pivot to pre-game player propsBuilding a niche product filling the esports betting gap for operatorsThe surprising demand for Counter Strike and expanding to League of LegendsHow official data deals and computer vision solved their data woesRunning a lean, bootstrapped team of seven engineers in San FranciscoWhy skipping VC funding keeps them focused on product over hypeExpanding into cricket and kabaddi for Asian marketsStaying in the long tail of niche sports instead of chasing NFLHis five-year vision: powering esports and fan engagement with AICatch the video version of this episode here.
Learn more 👇
➡️ Rimble website
➡️ Shivam Shorewala on Linkedin
📩 Get the top headlines from the industry's most promising growth-stage companies every week—totally free! Subscribe to the Betting Startups newsletter here: https://news.bettingstartups.com/
--
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
The Betting Startups Podcast
Meet the people building the most promising startups competing for a piece of the multi-billion dollar real-money gaming industry. Presented by Optimove.
- No. of episodes: 182
- Latest episode: 2025-04-29
- Business Entrepreneurship