06 BRAZIL: Regeneration & Rewilding With Renato Machado

The Tourism RESET · 2024-07-24

43:44

When my guest started to plant trees on his land, as part of a reforestation effort, the land dropped dramatically in value. In order to not only survive but thrive, the reserve transformed into a socio-environmental project which welcomes guests from around the world through tourism.

My guest is the incredible Renato Machado, founder and visionary of Ibiti project in Brazil. A blueprint for ecotourism, a conservation project with rural regeneration and reforestation at its heart.

What you'll learn in this episode:

How Ibiti has become one of Brazil's leading rewilding success projects Renato's conservation efforts to bring back the endangered spider monkeys Why the initial vision of creating a greenbelt around Ibitipoca Park didn't work Why two Muriquis monkeys hugged for a total of 2 hours and 15 minutes

Find out more about the Ibiti project here.

You can find more content like this on my YouTube channel or on Instagram.

Join 200+ travel agents and businesses who've reinvigorated their love for tourism AND are taking meaningful steps in their sustainable journey thanks to this online masterclass.

Special thanks to Senderos who made this conversation possible.

The Tourism RESET

The show that's about REIMAGINING travel and tourism that better serves people, places and nature. In each episode we'll dive into the journeys of people who are leading the way in one of the largest industries in the world. These are the founders, change makers, risk takers, visionaries and custodians, we're here to celebrate their wins, and share the lessons along the way to inspire you. Hosted by Rebecca Woolford, Co-Founder of Kiwano Tourism, The Tourist RESET podcast is about acknowledging the travel is a privilege and with that comes GREAT responsibility. It's a medium to show how the tourism industry can be the solution, not just the problem.

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